Friday, March 14, 2008

Heidi Montag Announces Her Own Clothing Line

Heidi Montag and Lauren Conrad
Hills stars and ex-BFFs Heidi Montag, 21, and Lauren Conrad, 22, are taking their catfight to the catwalk, Us Weekly reports in its latest issue, on newsstands now.Just a month after the launch of Conrad’s clothing line, the Lauren Conrad Collection, Montag is announcing that her own label, Heidiwood, will hit Anchor Blue stores nationwide in April.And she’s plenty confident her duds — dresses, tops, jeans, bags and jewelry, all priced at less than $60 — have the competitive edge.

Lauren's line is not necessarily something I would wear," Montag tells Us."She's trying a high-fashion thing, but it's a little overpriced," Montag adds. "Mine is fun and flirty for the everyday woman. Most people can't afford $200 for one dress."Montag also insists she's a more legit fashionista than her former fashion-school classmate."When we were in school, I was the designer, and she was in, like, product development," she snipes.Conrad has yet to publicly critique Montag’s threads, focusing instead on the launch of her collection this week at L.A.'s Fashion Week.

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